Utilize Media

With the continued growth in daily internet usage there has been a gradual change to the manner with which Internet users choose to take in media and news. With more users now logging in online more frequently the news outlets and journalists have continued to look more towards using online channels through which to connect with their audience due to high online usage, and in turn have begun to leave traditional methods of media distribution as habits have changed worldwide. “More than 3 billion people are now using the Internet, according to the United Nations agency that oversees international communications. The number of Internet users has increased from 738 million in 2000 to 3.2 billion in 2015” the Jump in 15 years is huge, just shows you how many people are stuck to their electrical devices these days.

One of the leading influencers in bringing more people to use online avenues is the growth of social networking like Facebook, Instagram, Twitter and many more. As the amount of users on networks such as Facebook and Twitter have continued to grow rapidly, so have the number of news agencies, personnel and journalists who utilize these services look to communicate with their work and stories online through these channels. Making their words travel a lot further a lot faster than ever before. But without the smart phone where would the internet be today? With the release of the smartphone came the release of easy access to the internet anywhere, anytime, as the Smartphone grew so did the internet to the massive 3.2 billion users to this day. Consumers can now access just about anything at the touch of a screen (no buttons anymore) latest news and stories, social media, just about the whole internet.  

Media